Billionaire Boys Club is a brand that is more than continuing to hold its own in today’s fashion world. Just see its most recent tracksuit-heavy Pre-Spring 2017 collection if you have any doubts to that claim. But it had to start somewhere, and co-founders Pharrell and Nigo have shared this story on the latest episode of Pharrell’s Beats 1 radio show.
For the latest episode of OTHERtone, Pharrell took things all the way to Tokyo for a sit-down interview with Nigo. It was during this conversation that they revealed the basis of their friendship came courtesy of the BAPE designer’s low-key obsession with Pharrell’s style, leading them to meet in their mutual jeweler’s store.
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